Our best marketing tips and insights. All in one place.

How to Create an Email List the Right Way and Get Your First 50 Subscribers

Want to build a high-quality email list? Start with the foundations and learn how to create an email list the right way and get your first 50 subscribers in no time.

Email Deliverability Checklist

Tired of seeing your emails land in the dreaded spam folder and not reaching your audience? It’s high time you stopped exhausting your marketing budget on email campaigns that completely miss the mark. Download this quick checklist to improve your email deliverability and start sending email campaigns that make the cash register ring.

How to Stay in Touch with Your Customers

How to Plan and Send Your First Email Marketing Campaign

Sending your first email marketing campaign might feel like a challenge. This short action plan will help you prepare and make an impact on your target audience and your business. It’s easier than you think! Follow these six steps to run a great email marketing campaign that gets results.

20 Ways to Improve Your Email Marketing Metrics

There are no shortcuts or secret tricks in email marketing. If you want your campaigns to generate positive ROI, you need to understand your key metrics and know where to look to find ways of improving them. In this guide, we’ve gathered 20 ideas how you can start optimizing your campaigns. Although it’s just the beginning, it should get you in the right mindset and help you build culture of testing in your organization.

Complete Guide to Marketing Automation for Ecommerce

Download this guide and discover how to use automation tools to build and segment a powerful ecommerce contact list

GDPR: Everything You Need to Know

The GetResponse GDPR guide is designed to help you understand what GDPR is and how it affects you. In this step-by-step resource you’ll see examples and tips on how to review your marketing materials, so you can show contacts you take their data security seriously.

Holiday Marketing Campaigns: 35 Tips

Make the most of the holiday sales season! Download this guide and learn 35 tips for running effective holiday marketing campaigns using social media, paid advertising, marketing automation, and more!

How to Move from MailChimp to GetResponse

After reading this step-by-step guide, you’ll be able to easily move your online marketing from your MailChimp account to your new GetResponse account. You’ll be set up in a flash!

How to Move from AWeber to GetResponse

After reading this step-by-step guide, you’ll be able to easily move your email marketing from your AWeber account to your new GetResponse account. You’ll be set up in a flash!

Is Your Email List Dirty?

Are you not completely satisfied with your email open and click-through rates? Maybe the reason for this is that you’re not reaching the right audience but emailing “dead” people instead. In this ebook, Lon Safko shares his story and explains how you can improve your campaign performance by increasing the quality of your email list in just a few steps.

Essential Guide To Marketing Automation For Ecommerce

Are you interested in using marketing automation to increase sales and encourage brand loyalty? If you are on the lookout for the most effective methods for converting visitors into buyers and increasing ROI this guide is for you.

Email Deliverability from A to Z

The goal of this guide is to teach you enough for you to be able to achieve (and keep) the highest deliverability possible by identifying issues with your content or list, long before they become serious enough to make an actual impact.

Lead Generation 101

Learn what lead generation is in a nutshell: building a database of contacts and then guiding those leads through the buying process until they’re ready to talk to your sales team and make a purchase.

Managing Email Campaigns: A Guide for Agencies and Brands

What’s inside? If you work in an agency or manage multiple brands, you not only must understand each business and their market, you also must cater to their needs. This whitepaper illustrates today’s smartest techniques and tools for producing noticeable results and exceeding client expectations. We guide you through the most common challenges and the solutions for dealing with them.

Increase Engagement with Personalized Messages

Building an email list is one tough task. But keeping your audience engaged in the long-term is an entirely different process. If you don’t want to see your subscribers leaving your list, you need to make sure that the messages you send them are relevant – taking into account their individual needs and interests. To help you run highly-effective and targeted email marketing campaigns, we put together this whitepaper that will provide you with just the right tools and inspiration.

Email Marketing KPIs Guide

After reading this guide, you’ll be able to measure the effectiveness of your email marketing campaigns and make better decisions based on the information you collect. This guide will help you develop your email marketing skills and progress from an instinctive gut-driven approach to a professional data-driven approach. You’ll learn how to.

The Ultimate Holiday Campaign Guide.

Learn to create the ultimate holiday campaign with this exclusive ebook by GetResponse. You’ll find out how to create a holiday promo using the three pillars of a successful campaign: Email Marketing, Content Marketing, Social Media Marketing . Inside you will find: Tips for each marketing section Awesome examples to inspire you Best practices for each holiday A calendar for you to schedule your promos

Increase Your Emails’ Impact

In this quick guide we’ll shed some light on how to plan each section of your email messages according to industry best practices. You’ll learn how to create a great preheader and header and how to grab the attention of your subscribers. All this and much more, with just one click.

Think Like Your Audience: 9 Conversion Triggers

Study after study shows that psychology is the heart of marketing. The more you’re able to reach audiences on a human level (and in a way they connect with), the better positioned you’ll be to drive sales. If you’re reading this guide, you’re probably well-aware that psychology and online marketing go hand-in-hand. You know how important it is to build trust, demonstrate a clear solution to a particular need, and clearly answer the question – ‘what’s in it for me?’. These concepts are marketing 101.

Measuring and Tracking Email Results: 3 Step Starter

Data is a double-edged sword in the sense that it’s valuable but there’s just so much of it. Where organizations often struggle is that they’re tempted to track anything and everything they possibly can. What’s important to keep in mind is that the most effective data strategies incorporate a blend of creativity and science. We know that statistics can overwhelm, but we also know that they’re your winning ticket. That’s why we’ve put together this whitepaper, to help you sift through the data and start creating better email campaigns.

A Crash Course to Email List Building Through SEO

Organic Search and Email Marketing have typically been paired against each rather than looked at how they can work in pair. In this whitepaper we’ve decided to look at the combination of the two, focusing specifically on how SEO can improve your Email List Building processes.